Know Your Numbers

The 5 Numbers Every Business Owner Should Know Weekly

August 05, 20252 min read

The 5 Numbers Every Business Owner Should Know Weekly (But Most Don’t)

– A friendly reminder from your Visionary Bookkeeper who wants to see you win

If you're running a business and not looking at these 5 numbers every single week… you're flying blind.

No shame — most business owners aren't tracking these either. But the ones who do?
They tend to sleep better, make faster decisions, and scale with confidence.

Discover the 5 key financial numbers every smart business owner should review weekly to make better decisions, protect cash flow, and scale with confidence.

Here are the 5 numbers I recommend checking every Friday before you call it a week:


1. Cash on Hand

How much money is actually available in your accounts right now? Not what’s “pending.” Not what’s in Stripe. Not what someone promised you.

💡 Pro tip: Always subtract out checks you've written but haven't cleared yet.

Cash on Hand


2. Total Accounts Receivable

How much are you owed right now? And who’s falling behind?
Uncollected revenue = interest-free loans you're giving out.

Total Accounts Receivable


3. Total Accounts Payable

What do you owe vendors, contractors, and credit cards in the next 30 days?
Knowing this helps you avoid “surprise expenses” that sneak up and crush your cash flow.

Accounts Payable - it all adds up


4. Net Profit (Not Revenue)

Revenue is vanity. Profit is reality.
Even if it’s just a weekly snapshot, this tells you whether your business is actually making money — or just moving money around.

NET PROFIT - Revenue is vanity. Profit is reality.


5. Burn Rate or Runway (If You’re Still in Growth Mode)

If you stopped selling today, how long could your business survive on current cash?
This one’s uncomfortable, but it’s powerful. It tells you how urgent it is to either cut fat or drive new revenue.

How long could you survive with no new sales?


Want to feel 10x clearer about your numbers?

You don’t need a finance degree.
You just need to start looking under the hood each week — consistently.

Weekly Money Check-In

And if you want help making sense of these numbers, or want a simple dashboard that shows them clearly… just shoot me a message.

No pressure. No pitch.
Just here to help you run a smarter, stronger business.

No pitch. Just practical help.

Meet Richard Jones, the visionary behind Visionary Bookkeepers. With decades of experience owning a successful marketing agency that propelled clients to earn tens of millions, Richard has always had a knack for numbers. Now, he’s channeling that expertise into helping businesses unlock their financial potential. As a dedicated bookkeeper, Richard doesn’t just manage the books—he empowers business owners with actionable insights that fuel profitability and drive growth. Get ready to transform your numbers into a roadmap for success with Richard's guidance!

Richard Jones

Meet Richard Jones, the visionary behind Visionary Bookkeepers. With decades of experience owning a successful marketing agency that propelled clients to earn tens of millions, Richard has always had a knack for numbers. Now, he’s channeling that expertise into helping businesses unlock their financial potential. As a dedicated bookkeeper, Richard doesn’t just manage the books—he empowers business owners with actionable insights that fuel profitability and drive growth. Get ready to transform your numbers into a roadmap for success with Richard's guidance!

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